Under One Roof
Social storytelling can be about taking information that is boring or perhaps just a little dull and making it feel important, impassioned and relevant. Paying rent, for instance, is not a fun task but RentPayment has created the technology that makes it quick and painless for apartment renters. Under One Roof is a social media campaign that focuses on stories about people who live in the same apartment building. The campaign brings awareness to the RentPayment product by encouraging the audience to watch short video clips and answer quiz questions for a chance to win a sweet prize.
